The Big Idea

"Because big ideas reveal their potential in a flash, you can literally see everything fall into place."(textbook page #25)The big idea for are product and for the promotion of are product is that not only rich and famous people wear are product."When you create a big idea, you can see it literally leapfrogging, seemingly on its own, through the very media where you've placed your advertising."(textbook page #25) people that want to be in the positoin of a rich and famous people wear are product but are ads show that is you want to be there that its not easly won and is hard to do but if this is were you want to be we could and will help you get there with the help of are amazing, sleek product. We have an amazining sound quality and a great presence to are product that i s sure to make you feel like you already there and when you do finaly come back to reality youll realize that you almost there."Big ideas move brands beyond function to status and can make even nonessential service brands indispensable parts of our lives.Big ideas, like clouds and angels, exist and function on a higher plain."(textbook page #25)